Establishing brands & elevating Enterprises


West Texas-based Marketing Agency that specializes in Advertising & Brand Design with a history of top-notch results.

  • Permian basin cattle baron’s ball

    Graphic Design + Content Creation + Social Media

  • The Rachel Rose

    Brand Identity + Website + Social Media

  • Ken’s Potable Water hauling

    Brand Identity + Website + Social Media

  • MD BOXING X FITNESS

    Brand Identity + Graphic Design + Social Media

what we do best

brand Identity Website design content creation Social Media Management

Founder. Owner. Lead Designer.

Welcome to The Brand Ave, where passion for community meets innovative marketing solutions.

I’m Molly Zarate and Midland, TX, has always been my home. With deep family roots in the oilfield industry, I've grown up understanding the unique spirit and resilience of the Permian Basin. Though I spent my senior year and a few after that in Baumholder, Germany, I always knew Midland was where I wanted to raise my family.

My journey in graphic design and business development spans over 15 years, fueled by a commitment to excellence and creativity. As a proud member of the American Advertising Federation, The Graphic Artists Guild, and the Copyright Alliance, I continuously strive to stay at the forefront of industry standards and practices.

One of my proudest achievements to date has been serving as the Marketing Committee Chair for the 2024 Permian Basin Cattle Baron’s Ball benefiting the American Cancer Society. Through my efforts in graphic design, content creation, and social media management, along with our phenomenal committee members and leaders, we raised over $1,040,000, almost double the previous year’s total.

At The Brand Ave, my core values—Integrity, Respect, Honesty, and Trust—are the foundation of every project. My mission is to invigorate our community through exceptional brand design, marketing, and advertising, ensuring that local businesses reach their ideal audiences in this diverse and dynamic region. Let’s elevate your brand and bring your vision to life, together.

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